How it works

We want your campaign to be not only successful, but truly effective. That's why we take a step-by-step approach, with clearly defined phases that help us reach the right customers and get valuable feedback. We pay attention to every detail - from the first meeting to the evaluation of the results.

If you are interested in more details, do not hesitate to book a free consultation - we will be happy to present everything to you personally.

We will establish cooperation

  • We'll set up an initial meeting
  • Together we will clarify goals and expectations
  • We will prepare a tailor-made quotation
  • Let's seal the deal and get to it.

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We want to thoroughly understand your product, target audience and business goals before we start testing.

During the initial meeting, we'll set the campaign parameters together, select the markets to target, and choose the right channels for collecting reviews - for example, your e-shop, Heureka, or other selected marketplaces.

Once the strategy has been approved, we will prepare a proposal and after its approval we can start implementation.

Campaign preparation

  • Selection of products for testing
  • Definition of the target group
  • Creating an attractive testing challenge
  • Setting up an entry questionnaire

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At this stage, we are putting the campaign on a firm footing. Together, we select the appropriate products and clearly define the target group to be targeted.

We will prepare a test challenge to reach the right testers and create a customized entry questionnaire. This will not only help us select the ideal testers, but also provide you with valuable marketing data - for example, on brand perception, competitor products or customer buying behaviour.

Selection of testers

  • Registration of testers and completion of entry questionnaires
  • Termination of registration
  • Selection of testers based on questionnaire responses
  • Client approval of selected testers

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To ensure that the feedback is of real value, we select testers according to precisely defined criteria.

Each candidate fills in an entry questionnaire and we then analyse their answers.

We will present the selected testers to you for approval to make sure the product gets into the right hands.

Sending products

  • Option to send products directly to testers
  • Or delivery to our warehouse
  • We take care of the complete logistics
  • Confirmation of acceptance of products by testers

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We will take care of the entire logistics process - if you deliver the products to our warehouse, we will arrange their packaging, shipping and receipt.

If you wish to arrange your own distribution, we will also accommodate this option.

Each tester will acknowledge receipt of the shipment so that testing can begin without undue delay.

UGC testing and creation

  • Participants test products in everyday life
  • Creating social media posts
  • Use of pre-arranged hashtags
  • Product awareness is growing

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The products are coming into common use - and with that comes natural content.

Participants share their impressions in the form of videos, photos, unboxings or social media posts.

Thanks to hashtags and hashtags, content spreads organically.

Publication and distribution of reviews

  • Each tester has a deadline to write a review
  • Publication of reviews on agreed channels
  • The community reviews, photos and videos in our system that you license can be used across your marketing

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The reviews are written by the test participants themselves and published on the platforms of your choice - either on your e-shop or on comparison sites such as Heureka or Idealo.

At the same time, community content (reviews, photos, videos) is uploaded to our platform, which you license and can use freely in your marketing.

Thanks to the set system and the careful selection of participants, we can be sure that the reviews will be timely, of high quality and with real added value.

Evaluation and next steps

  • Preparation of a complete report and evaluation of the campaign
  • Preparing the quality stamp
  • Presentation of the report
  • Planning further campaigns

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Once testing is complete, we'll provide you with a detailed report of the results - reviews received, feedback and key campaign success metrics.

Based on this data, we'll recommend next steps to effectively use the test results to take your brand even further.

Real reviews. Real results.

Join the companies that have maximized their sales with authentic reviews.
Book a free consultation!